Today, Spotify is unveiling the top artists, albums, songs, playlists, and podcasts that defined how more than 381 million people around the world listened and discovered audio in 2021.
If 2020 was the year that flipped the world on its head, 2021 was the year that we got used to seeing things upside down, where Thais expanded their boundaries in discovering new audio content that makes each of them unique. Spotify 2021 Wrapped celebrates the millions of quirky and wonderful ways to listen, as well as look back at how audio kept listeners discovering new favorites – while creators soundtracked the world around us.
Thai artists were out in force in 2021, with their fan bases’ listening habits propelling Thai Pop to become the country’s No. 1 Music Genre, ahead of K-Pop.
Homegrown rising Thai Pop Rock star, Three Man Down, is again topping Spotify’s Wrapped lists. Their hit “ถ้าเธอรักฉันจริง” is Thailand’s top recording this year, followed F.HERO (ft. Txrbo)’s “จำเลยรัก (Defendant Of Love) and Tilly Birds (ft. MILLI)’s “เพื่อนเล่น ไม่เล่นเพื่อน (Just Being Friendly)”. Likewise, Three Man Down’s This City Won’t Be Lonely Anymore topped the country’s top album in 2021.
Continuing to be a sonic force in Thailand and beyond, BTS is Thailand’s top artist, followed by Three Man Down and Justin Bieber, as well as homegrown artist Billkin in fourth.
Thailand’s own LISA from K-Pop girl group BLACKPINK also shines in Spotify Wrapped 2021 as an emerging force in local and global charts with her debut solo album LALISA. Coming in as one of the Top 5 Most Streamed Female Artists in Thailand, her record-breaking singles “LALISA” and “MONEY” charted second and third in Thailand’s Most “Hearted” (Saved) Songs, behind “Leave The Door Open” by Bruno Mars, Anderson .Paak, Silk Sonic.
Spotify’s EQUAL program, a global initiative to foster gender equity in music, continues to shine a light on local female artists and sees Thai listeners embracing them. Ink Waruntorn’s “สายตาหลอกกันไม่ได้ (Eyes don’t lie)” leads the way as the Top Streamed Song for EQUAL Thailand’s playlist, followed by Earth Partravee’s “ห้ามใจไม่อยู่”, Ink’s “เผลอหรือตั้งใจ” and 4EVE’s “วัดปะหล่ะ? (Test Me)”.
Thais are also embracing podcasts, which provides an eyes-up, ears-open listening experience. It’s an exciting time for the country, where Spotify sees Thai creators taking up the top five most popular podcasts in Thailand this year. คำนี้ดี takes the top spot, followed by wellness podcast วันนี้เป็นยังไงบ้าง, THE STANDARD Podcast, and horror anthology podcast ไปป์เล่าเรื่องผี.
Spotify’s users will be able to access their personalized Listener Wrapped experiences with exciting new features, which provides a deep dive into the music and podcasts that defined their year. To help users further commemorate the ways they have embraced the unknown and defined their own “normal”, Spotify also released new personalized Wrapped features, including –
- 2021: The Movie – A video montage of your top played songs paired with iconic scenes from cinema in a movie that’s all about you.
- Your Audio Aura – A creative mashup of your mood, tempo, liveliness, and even artist/album art to visualize your audio “aura.”
- Playing Cards – An interactive data-based game of truth and lie to discover how well you know your own audio habits and challenge a friend.
- Wrapped 2021: Blend – Tapping into the new Blend feature launched this year, see how your 2021 music taste matches up with friends, where you can stream your blended playlist.
A snapshot of Spotify Wrapped 2021 Top Thailand and Global results can be found below.
Spotify 2021 Wrapped Thailand Top Lists:
Thailand’s Most Streamed Songs
- ถ้าเธอรักฉันจริง by Three Man Down
- จำเลยรัก – Defendant Of Love by F.HERO (ft. Txrbo)
- เพื่อนเล่น ไม่เล่นเพื่อน (Just Being Friendly) by Tilly Birds (ft. MILLI)
- แปะหัวใจ (14th Feb) by Jaonaay, June
- Leave The Door Open by Bruno Mars, Anderson .Paak, Silk Sonic
Thailand’s Most Streamed Thai Songs
- ถ้าเธอรักฉันจริง by Three Man Down
- จำเลยรัก – Defendant Of Love by F.HERO (ft. Txrbo)
- เพื่อนเล่น ไม่เล่นเพื่อน (Just Being Friendly) by Tilly Birds (ft. MILLI)
- แปะหัวใจ (14th Feb) by Jaonaay, June
- Extraordinary by ANATOMY RABBIT
Thailand’s Most Streamed Albums
- This City Won’t Be Lonely Anymore by Three Man Down
- Selfmade by UrboyTJ
- Justice by Justin Bieber
- SOUR by Olivia Rodrigo
- ผู้เดียว by Tilly Birds
Thailand’s Most Streamed Artists
- BTS
- Three Man Down
- Justin Bieber
- Billkin
- Tilly Birds
Thailand’s Most Streamed Thai Artists
- Three Man Down
- Billkin
- Tilly Birds
- Ink Waruntorn
- SERIOUS BACON
Thailand’s Most Streamed Male Artists
- Justin Bieber
- Billkin
- The Weeknd
- F.HERO
- UrBoyTJ
Thailand’s Most Streamed Female Artists
- Ariana Grande
- Taylor Swift
- Ink Waruntorn
- IU
- LISA
Thailand’s Top Music Genres
- Thai Pop
- Pop
- Dance Pop
- K-Pop
- Post-teen Pop
Thailand’s Most Streamed Songs in EQUAL Playlist
- สายตาหลอกกันไม่ได้ (Eyes don’t lie) by Ink Waruntorn
- ห้ามใจไม่อยู่ by Earth Patravee
- เผลอหรือตั้งใจ by Ink Warunton
- วัดปะหล่ะ? (Test Me) by 4EVE
- รอให้จบเพลงนี้ก่อน (10MINS) by Mint Pattarasaya
Thailand’s Most “Hearted” (Saved) Songs
- Leave The Door Open by Bruno Mars, Anderson .Paak, Silk Sonic
- LALISA by LISA
- MONEY by LISA
- At My Worst by Pink Sweat$
- Double take by dhruv
Thailand’s Most Repeated Songs
- Leave The Door Open by Bruno Mars, Anderson .Paak, Silk Sonic
- จำเลยรัก – Defendant Of Love by F.HERO (ft. Txrbo)
- เพื่อนเล่น ไม่เล่นเพื่อน (Just Being Friendly) by Tilly Birds (ft. MILLI)
- ถ้าเธอรักฉันจริง by Three Man Down
- แปะหัวใจ (14th Feb) by Jaonaay, June
Thailand’s Top Spotify Playlists
- เพลงไทยยอดนิยม
- Hot Hits Thailand
- ฮิตติดกระแส
- Hits & Viral
- Today’s Top Hits
Thailand’s Top Podcasts
- คำนี้ดี
- วันนี้เป็นยังไงบ้าง
- THE STANDARD Podcast
- ไปป์เล่าเรื่องผี
- The Secret Sauce
Spotify 2021 Wrapped Global Top Lists:
Top Global Artists
- Bad Bunny
- Taylor Swift
- BTS
- Drake
- Justin Bieber
Top Global Streamed Albums
- SOUR, Olivia Rodrigo
- Future Nostalgia, Dua Lipa
- Justice, Justin Bieber
- =, Ed Sheeran
- Planet HER, Doja Cat
Top Global Streamed Songs
- drivers license, Olivia Rodrigo
- MONTERO (Call Me By Your Name), Lil Nas X
- STAY (with Justin Bieber), The Kid LAROI
- good 4 u, Olivia Rodrigo
- Levitating (feat. DaBaby), Dua Lipa
Top Global Podcasts
- The Joe Rogan Experience
- Call Her Daddy
- Crime Junkie
- TED Talks Daily
- The Daily
Most Popular Podcast Genres Globally
- Comedy
- Society & Culture
- Education
- Health & Fitness
- Music
About Spotify
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Source: Hill+Knowlton Strategies